Kuala Lumpur, Malaysia
Samuel
Wee.
CEO, REV Media Group
I lead REV Media Group, Media Prima’s digital media business. I set the strategy, run the business and lead its transformation as audiences and technology change.
About
How I
lead.
As CEO, I decide where we invest and bring editorial, product and commercial teams together to act on those decisions. That can mean changing how we reach audiences, how we work with advertisers or how we organise the business.
I began in strategy and business transformation at HSBC Malaysia before joining the founding team at SAYS.com. At REV Asia, I led our expansion into the Philippines, Indonesia and Vietnam.
Media Prima acquired REV Asia in 2017. I became COO in 2020 and have led REV Media Group as CEO since 2021.
- Stanford Executive Program (SEP)
- Stanford Graduate School of Business · 2026
- HSBC Young Entrepreneur Awards (Asia)
- Malaysian and regional champion · 2006
Work
Then and now.
The early days
SAYS.com
Built a digital publication with the founding team around stories Malaysians wanted to share.
Regional growth
REV Asia
Led regional expansion for the group behind SAYS, OHBULAN! and ViralCham.
Today
REV Media Group
CEO since 2021, responsible for the group’s strategy, operations and growth.